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SEO for Blogspot: No Real Excerpts
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One of the reasons why I chose to make a blogspot blog was so I could test out its capabilities. In the past I have ragged blogger, saying it is hell for SEOs. However, I have noticed many quality changes since the last I tried out the system.
There are now SEO friendly URIs, ways to change the title, and a better help section for creating layouts. Although, I still think the API is a bit hard to understand compared to WordPress, it is definitely a plus to have the information out there.
Back on topic! Bad Gary!
One problem I just encountered is the lack of ability to use 'real' excerpts on the homepage. Blogger along with many other sources say to use a 'hack' which is simply CSS and javascript put together, so search engines still see the full post. This is not exactly what I want.
One reason to use excerpts is to reduce duplicate content. Although Google claims to be able to detect pages like categories and archives and to not hand out the duplicate content penalty, in my experience they still do (at least with WordPress).
Of course, there are more search engines than Google anyway, so even if Google can handle duplicate content issues with Blogger, I have zero faith in MSN Live or Yahoo to do so.
So here we (members of Blogger) are stuck with full posts throughout my labels, homepage, and archives.
Article Submissions: Long-tail Keywords
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Since we are on the subject of article submissions, something which should be mentioned is the best practices.
Obviously, this article is about long-tail keywords.
What is a long-tail keyword? Long-tail keywords are long keywords. Generally they are seen as keyword phrases three or more (generally more) words long.
Why would you want to use long-tail keywords? For various reasons.
1. Long-tail keywords are easier to rank for in search engines.
2. Pages monetized for long-tail keywords convert better.
Number one is true simply because there are so many long-tail keywords out there the big boys can't rank for them all.
Number two is true simply because when people search for long-tail keywords in search engines they know what they want. In the case of making a sale, the searcher will more likely buy what is on your page. In the case of AdSense, they will click on the ad most related to what they searched for. It is a win-win situation for everyone.
Two Days of Article Submissions Finished
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I just finished two days worth of article submissions. Alright, so it isn't as many articles as one would hope.
Squidoo is receiving make money online articles.
Hubpages is receiving SEO related articles (save one from several months ago).
Here are the articles:
Hubpages:
- The Best Search Engine List
- Three Way Link Exchanges - The What and How and the Never mind
- One Way Links - SEO training
- A Quick Beginner's Guide to Better Search Engine Rankings
Squidoo:
This is definitely nothing great, and there will be more articles joining each soon.
I have noticed slight changes with each services throughout my period with them. Squidoo seems much faster than before and offers more stats (at least, more than what I remember).
However, there have been many rumors about Squidoo pages being flagged with Google. Not in the sense that they aren't ranking, but in the sense that they aren't ranking as well. Hubpages seems to have taken a downward turn as well. Pages with nothing more than a title and short descriptions seem to be ranking higher than the actual pages.
Maybe this will change once more links pour in, but who knows. Well, hopefully we will after this case study has 'finished'.
Why Was This Blog Created?
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You may wonder why this blog was created. Well, there are many reasons. It isn't just about 'testing', but about relationships. No, not man-love relationships. But the relationships between two pages, two websites, page rank, and the overall sense of being.
So how will these relationships be tested? Well, different ways. I will create pages which are not known to the outside world, then create copies similar to one another and test which is more effective. Many of these case-studies will have been done before, but the results were never published.
This blog will be used as an experimental zone in more ways than one. I will not only test pages off-site, but also on-site. Will you know which pages are being tested? Hopefully not.
After the results are gathered, I will publish them either here or on Internet Marketing and Publishing Nerd.
Until then, good-day!
Testing Purposes
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This blog will be mainly used for testing SEO and other purposes. Hopefully we will find out some things we haven't known before. And of course, by 'we' I mean me.
I normally don't like to talk in first person plural, but hey, we all gotta do it sometime, right?